Ten Stories We Have Enjoyed This Week

2nd Dec 2017

Lots of stuff this week regarding (the end of) net neutrality. Best summed up by the New York Times – ‘Because net neutrality shelters start-ups — which can’t easily pay for fast-line access — from internet giants that can pay, the rules are just about the last bulwark against the complete corporate takeover of much of online life. When the rules go, the internet will still work, but it will look like and feel like something else altogether.’

From Creative Review, the top 20 Ad slogans of all time. Including ‘Beanz Meanz Heinz’, ‘Just Do It’, ‘Think Different’, and ‘It Does Exactly What It Says On The Tin.’

‘What do you see when you imagine a country? Maybe India fills your mind with colour. France overwhelms you with the aroma of baked bread. Beaches and wide deserts populate your picture of Australia. What do you think of, when someone mentions Finland?’ Finland’s answer was to turn its diverse gene pool into heavy metal music for Its 100th Birthday. Talk About Extreme.

From AeonMetaphysics of metamorphosis. The swarming, ever-changing character of the living world challenges our deepest assumptions about the nature of reality. ‘Rather than a dysfunction that requires a specific explanation, perhaps cancer is actually the expected state – and what we need to understand is how self-regulation explains our remarkable tendency not to suffer from cancer.’

Agencies are scrambling to meet client demands for Amazon specific solutions. ‘Many marketers now view Amazon as a legitimate competitor to Facebook and Google….what it brings to the table is an extensive data set that you can’t get anywhere else,’

At this year’s Wired Live, I was very impressed by the presentation from the founder of OfO, a dockless bike sharing operation ; but this piece from The Guardian, tells a rather different story – the ‘Chinese bike share graveyard is a monument to the industry’s ‘arrogance’.

Interesting infographic from Adweek: ‘Here’s How Much Consumers Will Use Voice Technology in the Near Future‘..and an associated piece from WARC on how machines and not humans will be the target audiences of the future – ‘How to convince (and seduce) artificial intelligence.’

Russian election influence, the ever-widening sexual harassment scandal, mass shootings and the opioid epidemic helped identify the word “complicit” as the Dictionary.com word of the year for 2017.

Visit San Antonio (good friend of The Filter) has appeared in National Geographic’s, list of ‘Places You Need To Visit in 2018.’ Founded in 1718, San Antonio is celebrating its tricentennial and its five Missions comprise Texas’ first World Heritage site.

This piece from The Economist, asserts that the real issue around the Second Amendment (the right to bear arms) is actually a confusion around how punctuation impacts on meaning.

And finally, this new video from Red Bull is worth a watch. Especially like the way #mtb freestyle rider Matt Jones, ‘catches up’ with himself, as he rides the course.