Ten Stories We’ve Enjoyed This Week

15th Sept 2019

Facebook fears that AI-generated “deepfake” videos could be the next big source of viral misinformation—spreading among its users with potentially catastrophic consequences for the next US presidential election. Its solution? Making lots of deepfakes of its own, to help researchers build and refine detection tools.

Lots of interesting stuff in this deck. An Introduction To Analysing Trends. Foresight, Insight and Hindsight.

Facebook is taking another shot at news curation by hiring a “small team” of journalists to select stories for its upcoming News Tab, a section of its mobile app that’s due to begin testing later this year. Although The New York Times notes that most of the articles in the News Tab will be generated algorithmically, the top stories each day will come from a team of under 10 veteran journalists. 

‘Claiming young adults are zoning out on current events instead of zooming in ignores the fact that they’re digital natives, who grew up navigating an increasingly tech-reliant culture. Instead of staring at cable news, they’re pioneering new ways to engage with the stories that meet them where they are.’ From Teen Vogue – this is why teens are creating their own news outlets. 

From Harvard Business Review. A study of 597 logos shows which kind Is most effective. ..Our research demonstrates that…’descriptive’ logos more favourably impact consumers’ brand perceptions than ‘non-descriptive’ ones, and are more likely to improve brand performance.

From Wired. The extreme tech that will help people live forever. From cryonic baths to ozone saunas, scientists and companies are chasing a magic pill that will cure ageing. ..and perhaps more achievably (and not surprisingly) this research indicates that optimism is associated with exceptional longevity in 2 epidemiologic cohorts of men and women. 

From the Undercover Economist. Should you take a few long holidays, or lots of short ones? …’Reading of the (slim) evidence is that if you can bear the cumulative expense and the travel time, frequent short breaks beat the occasional elongated vacation. ‘

Donald Trump’s International Hotel and Tower in New York, has been named as the best hotel in the world by readers of a luxury travel magazine. Second was Vatuvara private island in Fiji and third – the Emirates Palace in Abu Dhabi.

Last week I attended an event run by the lovely people at (friend of the Filter) Just Breathe. Their most recent Grand Gathering, took place in the gardens of the Geffrye Museum of the Home, in Shoreditch, London. It was an evening of performances, shared conversation and meditation. Some particularly wonderful music accompanied the event. 

From JWT Intelligence. ‘From film festivals to museums, cannabis evolves from an experience-enhancing ingredient to a full-on experience. This is the burgeoning world of Experiential Cannabis.

Brilliant. ‘Sad Face’: New Zealander takes s clown to redundancy meeting as an emotional aide. Josh Thompson hired the clown – who reportedly mimed crying as the paperwork was handed over…

A recent Vimeo, Staff Pick Of The Week – ‘For decades, Disney has been the de facto master of the animated animal orchestra — as seen in classics like Fantasia, The Little Mermaid, and The Lion King. However, “Maestro,” from animation collective Illogic, sets out to change the tune. The film features a photo-realistic rendition of forest animals belting out songs from a Vincenzo Bellini war opera. And it’s remarkable.

Burning Man finished recently. This a great short video from a couple of years ago that ‘explains’ what it is. ‘A guy who just got back from Burning Man struggles mightily to explain what Burning Man was like, to a loser who’s never been to Burning Man.’

Ten Stories We’ve Enjoyed This Week

8th September 2019

‘You can’t escape Amazon in the digital economy. Now a trillion-dollar company, they have disrupted diverse sectors from retail to software development with a deftness and drive that’s admirable and alarming. They actually seem to be speeding up their rate of innovation as they scale, defying the Law of Large Companies that causes giants to get dragged down by their own girth. Want to innovate like Amazon? Here is their formula – Innovation is a function of architecture and organisation, amplified to the power of mechanisms and culture.

It’s a great book, but if you haven’t got time, maybe this will help. Here is Yuval Noah Harari’s Sapiens, as a blog post

Intriguing new tutorial from Masterclass. ‘A fashion and media icon, she has been driving our cultural conversation for more than 30 years. The Vogue Editor-in-Chief and Artistic Director of Condé Nast takes off her signature sunglasses and gives you unprecedented access to her world.’ This is Anna Wintour. How to be a boss.

This came across my radar this week and always worth sharing. David Ogilvy’s 1982 memo “How to Write”, offers 10 pieces of timeless advice. Includng – ‘Never use jargon words like reconceptualize, demassification, attitudinally, and judgmentally. They are hallmarks of a pretentious ass.’ HT to Gill Huber

‘The Becoming Mother Project.’ From My Modern Met. A photographer documents 33 women before and after they became a mum. 

Another cracker from Burger King. The release of “It: Chapter 2”featuring scary clown Pennywise has provided Burger King with yet another opportunity to tease rival McDonald’s, over its association with clowns.

Don’t go getting any ideas now….From Marketoonist – How to unsubscribe from a marketing newsletter.

TFL have partnered with Headspace to help make your journeys more mindful. You can go on mindfulness guided walks with their audio series, which includes strolls between Camden Town and King’s Cross & London Bridge and Waterloo.

..and whilst on a mindfulness tip, I’d like to share news of (friend of the Filter) Street Wisdom’s Worldwide Wander, taking place 20th through 22nd September. I am running an event in Borough Market on Friday 20th. You can read more and sign up here.

This short video is probably not ‘real’ or perhaps a disguised piece of advertising, but in any event worth a watch. This person’s drone battery running out could be the blockbuster movie of the year.

Ten Stories We’ve Enjoyed This Week

30th August 2019

A report from Econsultancy. ‘Over half of Google searches now don’t lead to clicks and what it means for SEO’. Supporting trends include – ‘Google’s increased use of snippets is encouraging fewer clicks on search results’; ‘Changes made to ads have led to an increase in the number of searches that result in clicks’; and ‘Google owned properties have a growing presence in SERP’s.’ 

From Recode. YouTube’s CEO says it’s “more important than ever” to let people upload anything they want. ‘This means the video platform is okay with content that is outside the mainstream, controversial, or even offensive.

From Digital Content Next. ‘Publishers are pouring their hopes into subscriptions and memberships. Digital subscriptions offer the additional benefit of copious user data collection, which also buoys their advertising business as well. However, even the most diehard optimists and proponents of subscription revenue have to admit that subscriptions alone are not a universal panacea to the need for digital revenue. The question of whether people will ever pay for an online news subscription has evolved into a question about how many subscriptions people will pay for.” The report concludes that, at least for the time being, the answer appears to be “one.”

Chip brand Doritos forgoes its tagline and its logo, hoping to appeal to a generation that doesn’t like overt advertising. Doritos has officially changed its iconic tagline, ‘For the Bold’, by launching a campaign focused on inviting consumers to take what they love to ‘Another Level’.… and here – as brand purpose becomes mainstream, some brands choose to go the other way. To differentiate themselves, some mission-led brands are choosing an innovative tactic: Being quiet.

High-profile creators aren’t just based on YouTube. This TV channel is building a hybrid model of media owner and a talent management studio by scouring TikTok and Instagram, for stars it can cast in series. Pitching itself as a TV network for Gen Z, and the brains behind fashion-focused YouTube shows PAQ and NAYVA,this is how Kyra TV is re-writing the rules of video.

The world is a mess. “Cleanfluencers” are here to help. Here are the people who love to watch other people clean.

You Tube has released a Bumper Ads leaderboard that showcases the top 10 most popular six-second adverts on the platform this year. Junk food dominates, with major names such as Doritos, Papa John’s and Cadbury securing top spots.

From 1843 Magazine. Sgùrr Dearg on the Isle of Skye is known as the ‘Inaccessible Pinnacle’, but that wasn’t enough to put off one daring cyclist. (don’t look down…)

Pornhub continues it’s clever approach to marketing, following its beesexual (save the bees) piece. Here it tackles sea pollution in its “Dirtiest Porn Ever” campaign.

From Ad Age. ‘It’s not easy breaking through in the beer category these days, with hundreds of craft beers filling store shelves across America. So, a 255-year-old brew from Luxembourg, is hoping a little nudity will help it stand out.’ Beer drinkers go in the buff, to promote Bofferding Brew.

‘A young star gazer explores the planets of the Udaya system, scanning the flora and fauna with her binoculars.’ Taken from the album “Udaya” on Hoop Sound. This is Moon B – Welcome. 

Ten Stories We’ve Enjoyed This Week

24th August 2019

‘The 1619 Project is a major initiative from The New York Times observing the 400th anniversary of the beginning of American slavery. It aims to reframe the country’s history, understanding 1619 as our true founding, and placing the consequences of slavery and the contributions of black Americans at the very center of the story we tell ourselves about who we are. (reg may be necessary)

From Wired. ‘There’s a lot Wikipedia can teach us about fighting disinformation. Wikipedia is a prime target for misinformation. but its radical transparency and human editors can teach Facebook how to tackle information warfare.’

Availability Cascade, Von Restorff Effect ,Illusory Correlation, Narrative Transport and Spotlight Effect. From Planning Dirty – recent examples of behavioural economics in advertising, show how 5 key concepts came to life in campaigns from the last 18 months.
Hat-wearing is now a snub to authority. ‘The decline of hats began after the second world war, when many returning soldiers, tired of military discipline, decided to ditch their headgear. It speeded up dramatically with John F. Kennedy’s inaugural address in 1960 when he ditched his top hat, earning himself the nickname “hatless Jack” and plunging the hat making industry into a depression from which it has never recovered.’

Nicely done. This social media influencer reveals the relatable truth behind flawless instagram photos.

Compelling imagery and accompanying narrative. A Wall Street trader’s photographic journey to “back row” America. Chris Arnade sets out to restore dignity to neglected parts of his country. ‘With stark photo essays and unforgettable true stories, he cuts through “expert” pontification on inequality, addiction, and poverty to allow those who have been left behind, to define themselves on their own terms.’

Baseball and American exceptionalism. ‘The national pastime reflects America’s easily mocked—but often successful—desire to be different.‘ (reg may be necessary).

This cat has an adorably bonkers reaction when the owner says ‘spaghetti.’

Iceland holds a funeral for the first glacier lost to climate change.

‘The winding road to the modern bicycle was a weird and wobbly ride. This short French film from 1915, seen here with Dutch inter-titles,charts the development of the bicycle over the course of the 19th century.

From Tortoise Media. Each week readers supply stories. The pitch for this video was uncharacteristically brief: “Please. We advise turning on your sound.”

Stories We’ve Enjoyed This Week

3rd August 2019

Hello Dear Subscribers! Just a quick note to say thanks for subscribing and reading this newsletter. I started six years ago, ostensibly as a way of keeping abreast of the week’s news, but have been greatly heartened by the kind words of support and appreciation received. Thank you. Also to say, no newsletter for the next few weeks due to the summer break; so this is a bit of a bumper edition. I hope you enjoy. Nick

Very nicely observed – ‘Commercials, is a comedic web series about thehumorous, ego crushing, overanalysed silliness that plagues the world of commercial filmmaking and everyone involved – satirising Adland as The Office did 9-5ers.’ 

From Helen Pankhurst, on Tortoise. Lip-glossed lies – ‘Have young women been liberated from unattainable beauty standards, or are they still trapped?

I am very lucky to be associated with The House of Barnabas in Soho, London – a homeless charity and club. The House of St Barnabas is a private members club like no other – it is partially staffed by the homeless. Here is the moving video piece, that the BBC recently did on it. 

From The Face. Has Insta­gram changed our expec­ta­tion of trav­el or have we always been gullible?

Hendrick’s Gin unveils a scented London Underground Ad Campaign. 

Gestural Packaging. ‘A tilt, a wave, a look—these signs are part of theubiquitous language we use within technology. As the cosmetics market becomes increasingly crowded, beauty brands are turning to novel, unexpected gestures, often borrowed from tech, to create packaging that beckons consumers by speaking their language.

Who’s employed by the lifestyles of the rich and famous? Call this “wealth work,” or “the servant economy,” ‘Regardless of the label, many American cities are brimming with an explosion of low-end employment that has brought some three million workers into mostly low-paid, often-precarious service arrangements helping the well-off walk the dog, clean the house, cook dinner, manage money, and stay fit.’

Seems like a pretty big deal? Google unlocked 33% of publisher paywalls on July 30. As an apparently unintended consequence of this “remedy,” 33% of online news outlets, who use a metered paywall, have their paywalls fully unlocked by one simple action, a right-click.

From Digital Content Next. New research confirms that ads perform better in quality contexts. The halo effect is real.

Poignant. Neighbouring communities playfully connect atop neon pink teetertotters, slotted through the U.S.- Mexico border wall.

From Aeon. ‘Keeping it in the family: why we pick the partners we do’. ‘First, people’s partners seem to be more likely to resemble the parent of the corresponding gender: girlfriends match mothers, and boyfriends match fathers, irrespective of whether they’re in a heterosexual or homosexual relationship. Second, emotional closeness to a parent increases the likelihood that your partner will resemble your parent.

Very nice.This spoofs Nike’s celebrated “Jogger” ad from 2012’s “Find Your Greatness” campaign, reworking the idea to highlight the noble struggles of small indie advertising agencies. Much of this seems very familiar…..

From JWT Intelligence. ‘With the rise of inclusive wellness, new brands and platforms are positioning self-sex as the latest form of self-care. This is Sexual Wellness.

A silent sleepless epidemic and one of the greatest public health challenges of the 21st Century? Here is the latest animated short from the RSA  Sleep Or Die.

Dancing in the Dark – An exploration of moonlight surfing.

The first global city? High in the Andes, Potosí supplied the world with silver, and in return reaped goods and peoples from Burma to Baghdad.

The bluntnose sixgill shark is a deep sea species that can grow up to 26 feet in length. The crew of OceanX’s submersible got up close and personal with one.

This indoor skydiver Is defying gravity and expectations.

Watching the cricket this afternoon on Sky and love this Peaky Blinders spoof featuring the presenters, and with a star turn from Bumble. ‘Who will take over now the Aussies are in town? The grim battle continues in Birmingham. Join us if you dare…


Ten Stories We’ve Enjoyed This Week

26th July 2019

Less than 14 per cent of AI research is authored by women. This recent NESTA analysis looks at the number of women who have been authors of AI research – with the proportion of co-authored papers that include one woman, not having improved since the 1990s.

Following the demise of Google+, the company is testing a new social networking app – Shoelace. The whole premise of Shoelace is to tie people together based on their interests — ‘like two laces on a shoe.’ ‘People are tied together through activities called Loops. Users can create their own profiles where they share basic information about themselves, and loops to connect with others.’

From Wired. YouTube’s new managing director for the UK has emphatically denied to BBC News that the video platform exhibits any kind of algorithmic rabbit hole effect. Ben McOwen Wilson was responding to a BBC feature exploring the role of YouTube in indoctrinating Flat Earth conspiracy theorists.

This machine ‘affected’ by Parkinson’s Disease creates unique art pieces.

I wasn’t sure whether to include this piece. I’m a passionate advocate of meditation and mindfulness but this, really well written, piece provides an interesting counterpoint. Whichever side of the fence you sit on, this is worth a read –  The Problem Of Mindfulness: ‘Mindfulness promotes itself as value-neutral but it is loaded with (troubling) assumptions about the self and the cosmos.’ Meanwhile…with a, unsurprisingly, more positive perspective Mindful.org asks if mindfulness can save democracy. (I think it could, but it’s unlikely to be given the chance).

Some Facebook secret research warned of a ‘tipping point’ threat to the core app. But no impact showing yet as, according to Statista,Facebook keeps on growing – 2.4bn users vs 4.4bn web users and 7.7 bn world pop. Separately, from Statista, how the Fortnite World Cup beats major sporting events in prize money.

Gucci, Louboutin and Fendi are hiring graffiti artists in a bid to fit in with street culture⁠⁠⁠—and score points on social media.This is how luxury brands are taking over the street art scene.

Macy’s said it would stop selling dinner plates that became a target of social media scorn, with critics saying they encouraged body-shaming and eating disorders.The design of the plates was supposed to be a joke about portion control; they allotted a large portion for “mom jeans,” a medium-sized one for “favourite jeans” and a tiny one for “skinny jeans.”Macy’s says it “missed the mark“.

No need to wait to see how the Earth gets old, with Greenpeace Russia’s EarthApp.

Woah. Watch this massive paper airplane achieve takeoff, and this is how to be a mermaid. (short video)

“I’ve seen things you people wouldn’t believe. Attack ships on fire off the shoulder of Orion. I watched C-beams glitter in the dark near the Tannhäuser Gate. All those moments will be lost in time, like tears in rain.” RIP the wonderful Rutger Hauer.

Ten Stories We’ve Enjoyed This Week

19th July 2019

Nice piece from The Monday Note, on The Rise of Influencers and the Decay of Journalism. ‘Traditional journalism is slowly yielding to influencer-driven ”information”. It results from an economic shift in favour of social media and the pervasive laziness of newsrooms. This month’s cover of Wired UK looks like a canary in the coal mine. As a novel spin to cover climate change, the magazine elected to put Greta Thunberg on its cover. This is a choice that speaks volumes about a growing trend in news: prominently featuring social-media stars.

It’ll be interesting to see how this goes. ‘The Convergence Alliance’s has launched… and the new organisation’s mission is to accelerate and diffuse a more equitable, scalable and usable Web 3.0 to effect a New Open Data Economy based on the sovereignty of the user. Countering the platform monopolies of Silicon Valley and enabling a more evenly distributed value creation from AI. Parties include, SAP, Imperial College London, Jaguar, Deutsche Telecom and Land Rover.

From MIT. Facebook’s new poker-playing AI could wreck the online poker industry—so it’s not being released. 

And this clever piece of AI, brings the Mona Lisa to life.

Elon Musk’s Neuralink says it’s nearly ready for human volunteers. On Tuesday, Elon Musk took to the stage to unveil a sewing-machine-like robot used to implant ultra-fine flexible electrodes deep into the brain. The threads are thinner than human hair and would be used to detect neuron activity. The robot would conduct the procedure under the direction of a neurosurgeon. Hands up anyone? 

From Marketoonist – ‘Make The Logo Bigger is an oft heard request from clients.’ A web agency called New Republique once channeled their creative frustration into a prank. They created an actual Chrome browser extension that makes any logo in a browser window ridiculously large. ‘In a client meeting, as soon as you hear the inevitable feedback “make the logo bigger”, you can use the plug-in to make the logo on any website enormous.’

Photo requests from solitary confinement. ‘I would like a picture of the Mexican flag at sunrise at the Zocalo, in the capitol of Mexico City, while the sun is rising and hits the Mexican flag un-furled.

This is a nicely done travel piece. ‘From Tashkent, the capital of Uzbekistan to the jewels of Samarkand and Bukhara, a kaleidoscope of teeming squares and bazaars housed in the ancient caravanserais, to the fortress-city of Khiva, recognised as a World Heritage Site by UNESCO in 1990.’ TheLostAvocado.com, document the treasures of Uzbekistan. The once closed and unexplored country is captured in a fast-cut film for the first time. This is Lost in Ubekistan.

Another great piece from IKEA. It’s time for the kids to leave home..

…And with markedly less good humour – a man, annoyed by loud music,
uses a drone to hit neighbours with fireworks.

‘Hundreds of Skateboards, Snowboards, and Surfboards are choreographed at 24 boards per second into an ebullient montage of flickering imagery, illustrating the history, artistic beauty, and physical consequences of board culture.’ This is The Board Shop.

Ten Stories We’ve Enjoyed This Week

5th July 2019

From The Economist. ‘When batches of images leap onto their screens, they must instantly sort them into categories, such as violence, hate speech and “dare” videos, in which people offer to do whatever a stranger asks.’ A new book Behind The Screen, looks at the world of content moderators, who often work for outsourced companies and for a pittance in the developing world. This quote from a separate book, on the same subject – Custodians Of The Internet, really strikes a chord – ‘Part of the problem, is that both users and (big tech) companies have got it wrong: content moderation is not a peripheral inconvenience, but in many ways, the commodity that platforms offer’.

From The New Yorker. ‘For better or for worse, we all live in Jony Ive’s World.‘..and from The Guardian, eight hits and misses, from his 20 years at Apple.

In this talk and tech demo, software researcher Doug Roble debuts “DigiDoug”: a real-time, 3-D, digital rendering of his likeness that’s accurate down to the scale of pores and wrinkles. Digital humans that look just like us….

From @Tortoise. ‘The man who founded 8chan – one of the dark corners where internet hate speech flourishes – it’s troubling and fascinating in equal measure. If you think you know why someone would set up a site like that, it’ll make you think again.’ Destroyer of Worlds – How a childhood of anger led to the creation of one of the darkest corners of the internet.

The Monday Note is not a fan of Libra – ‘Handing a large chunk of the global transaction system over to Facebook would be dangerous for the entire society and regulators must act swiftly to freeze the project.

In what might be the worst news imaginable: cockroaches are developing resistance to insecticides. As Science puts it: “because cockroaches live only for about 100 days, that resistance can evolve quickly, with genes from the most resistant cockroaches being passed to the next generation”. I, for one, hail our new insect overlords….

The world’s best sonic brands, courtesy of Forbes. (HT @here_forth)

Cabeza Patata’s vibrant campaign for Spotify Premium, on the ever-changing moods of music.

Wonderful. ‘There is nothing more revealing than to see a thinking person walking, just as there is nothing more revealing than to see a walking person thinking… Walking and thinking are in a perpetual relationship that is based on trust.‘ Thomas Bernhard on walking, thinking, and the paradox of self-reflection. (HT Kevin Harris).

Love this short piece from the always engaging Seth Godin. Absolutism is a form of hiding. Perfect is the enemy of good. Everything is a compromise.

Good to see two airlines talking about sustainability. KLM, encourages travellers to fly responsibly, and airline Edelweiss (owned by Lufthansa) lets you offset your carbon when you buy a ticket.

The Red Dwarf crew are reunited in this ‘Stellar Rescue’ campaign for The AA and here, 2 people crash at the ‘Mountain Of Hell’ Bike Race and the mother of all pile-ups ensues…

Finally, just love this Economist piece in their Bartleby column. Has this ever rung true for you? Oh boy, this certainly reminds me of an experience working out Wapping way. The Promotion Curse – ‘People get promoted until they reach a level when they stop enjoying their jobs. At this point, it is not just their competence that is affected; it is their happiness as well.’

Ten Stories We’ve Enjoyed This Week

29th June 2019

This is music to my ears, according to Ohio State University,

creativity peaks in your 20’s and 50’s.MIT’s 35 Innovators under 35. Over the last decade, many of the young innovators selected for this list have gone on to be spectacularly successful. Previous winners include Larry Page and Sergey Brin, Mark Zuckerberg and Jonathan Ive.(who has just left Apple and is starting his own business).

Attended a great Tortoise Media ‘ThinkIn’, this week with Al Jazeera – ‘Marketing v the news: do brands have to have a point of view?’ Full video of the event here with observations from, among others, Editor James Harding, The Economist, Dow Jones and myself (reg may be necessary).

Voice Search Study, looks at factors influencing search engine rankings in 2019.

Lots of Cannes Lions wrap-up’s doing the rounds. This one from Mediacom includes – ‘We’re entering a golden age of audio (and multi-sensory experiences); Creativity + Data = Growth; Human connections are the most powerful; Brands are becoming activists (with mixed results) and the industry is getting its house in order. …and here is every Grand Prix from Cannes Lions 2019.

…whilst WARC’s Cannes’ list included; ‘Strategy is evolving in the age of experience ; There is a crisis in creative effectiveness; Judges want to see impact beyond the short term; CMOs want action on brand safety, and data on brand purpose; Media owners are talking up ‘context’; Accessibility and inclusion are feeding into brand strategy and Emerging categories hold lessons in brand-building.‘…..and this is why Cannes is the real ‘Home of the Whopper’ – is this the best Titanium Grand Prix Ever? 

Women’s brand Billie is back, with more hair down there.

In the same vein as Billie, a shaving brand that ‘seems’ to discourage shaving; I like the continuation of the Tinder campaign that champions being single with its #singlenotsorry campaign. Engaging and on theface of it surprising, but actually very good for business.

From Statista. The current  expansion of the US economy (June 2009 to date) is set to become the longest (but not necessarily the strongest) since WW2. Here is how it matches up vs the competition.

‘With childhood obesity on the rise and globalisation homogenising nutrition, photographer Gregg Segal set out to discover what a week’s worth of food looks like around the world’. Here kids, from different countries, are photographed surrounded by their weekly diet.

‘The energy in the club that night was infectious. Drag queens dressed as Beyonce and J-Lo performed under throbbing lights. Club goers swayed in a Caribbean aura out on the patio. Hip hop music blasted from another room…’ ‘Three years after the Pulse shooting, she remembers every moment. The shooter haunted her, until she decided ‘no more”. This 2 minute animation is a very personal perspective on the Pulse night club shooting and actually, any situation involving guilt and grief.

Love this. ‘As a writer and marketer, while ‘big, beautiful and powerful’ are the easiest words to describe something that is substantial in size, stature, strength and aesthetic… we could all benefit accessing some other words, every once in a while. Here are 99 powerful words.

Ten Stories We’ve Enjoyed This Week

22nd June 2019

This week I attended an APG Noisy Thinking event that looked at some of the creative work up for an award at this years Cannes Festival. A selection of great (but usual candidate) pieces were shown, including – Librese’s ‘Viva La Vulva’, Greenpeace/Iceland’s Rang-tan and Aero Mexico’s DNA Discounts, but there were a few fabulous pieces that were new to me. These included Thisables from Ikea in Israel (furniture design by and for advocates for accessibility), smuggling the Pride flag into Russia, McDelivery in Paris (ignoring landmark shots but impressionist style images still looking beautiful), The Truth is Worth It,
from NYT, and Combat Stress – Bring Them All Home. The standout piece from Spanish alcohol brand Ruavieja, We Have to See More of Each Other, used an algorithm to calculate how much time friends would have left, to spend together, in their lives. Sobering and very moving. 

This new (free) report courtesy of Snapchat and JWT Intelligence. ‘They’re the hyper-connected, highly opinionated generation, moved to activism as the internet and social media landscape has made them acutely conscious of and concerned about world events….this is the cohort of gender fluidity and inclusivity in all its forms.’ Into Z Future, meet the next generation of Super Creatives.

Zuckerbucks. Love this quote about Libra – ‘a cryptocurrency with the ethics of Uber, the censorship resistance of Paypal, and the centralisation of Visa, all tied together under the proven privacy of Facebook….’ This from MIT, three things we don’t know about Facebook’s digital currency.

HT @neilperkin, from Seth Godin.’If Nike announced that they were opening a hotel, you’d have a pretty good guess about what it would be like. But if Hyatt announced that they were going to start making shoes, you would have NO IDEA WHATSOEVER what those shoes would be like. That’s because Nike owns a brand and Hyatt simply owns real estate.’ 

From WARC (and via Cannes) here are the secrets of the CMO of The Future (mission, science and craft).

From Aeon (and Hegel), The Spirit Of History. ‘…history seems a bit depressing at first. Entire civilisations and ways of life come to be and pass away, old ways of living vanish. Nothing seems stable. Hegel’s daring philosophical proposal insisted that we see this procession as manifesting the ways in which each individual form of human social life generates tensions and strains within itself. When these tensions become so great that such a way of living finally makes no sense to the participants, life rapidly becomes uninhabitable. Sounds prescient?

Late last year, Gallup found that U.S. public support for legalising marijuana surged to 66 percent. The poll’s results were particularly noteworthy because a newfound majority of Republicans and Americans over 55 supported legalisation for the first time. This is the case for and against marijuana legalisation.

These amazing wood sculptures are carved to look like figures are trapped inside.

A year through the distant eyes of meteorological satellite Himawari-8 – a hypnotic stream of Earth’s beauty, fragility and disasters. Winner of the 2019 Vimeo Staff Pick Award at the Annecy International Animation Film Festival.

Think everyone should have this framed quote hanging on their wall.