We are experienced Communication, Innovation and L&D Experts, with a track record of delivering creative solutions for brand owners that drive business performance. The Filter Group was created to help companies innovate, supporting this aim with a range of effective training and creative solutions.
Current Client list includes : The Financial Times, Star TV, MediaCorp, Haymarket Media Group, Future Publishing, IPC Magazines, the PPA, Macmillan Publishing and JC Decaux.
- Our Videos
I delivered a TED talk at TEDx Royal Tunbridge Wells on the subject of How Street Wisdom Changed My Life. If you are interested, more information on the rather wonderful Street Wisdom can also be found here.
- Ten Stories We’ve Enjoyed This Week
15th March 2019
Writing this piece over in Austin at SxSW. Seen some great stuff this week from the likes of Jodie Foster, David Byrne and Brian Solis. Attended sessions on subjects inclusing the blockchain, insights, influencer marketing, video, mindfulness and ‘cannabusiness’. More info on all of this in coming weeks, but wanted to share this video shown byBrian Solis at the launch of his new book. This is the wonderful, Alike.
‘As we reflect on 30 years of the World Wide Web in 2019, we must also take the opportunity to think about what we want the future of the web, and the internet more broadly, to look like.’ NESTA on 30 years of the Web.
What was the happiest day on the internet this decade? This rigorous (albeit subjective) analysis highlights the top 10 candidates. Number one comes in on June 26, 2015. When Obama sings “Amazing Grace” and the day gay marriage was legalised.
‘The rise in dating apps has introduced a host of new behaviours to navigate, with names like ghosting, cookie-jarring and orbiting that belie their psychological and emotional impact. Technology has made people less empathetic and sensitive in their dating habits. People are much more likely to ghost someone — just disappear without explanation — along with some other poor behaviours.’ And so…. this is how anti-dating apps are helping modern daters heal after heartbreak.
This is how an app for gamers went mainstream. ‘Discord has become an indispensable tool for internet creators to connect with their fans. A real-time chat platform, it was founded four years ago as a way to make it easier for gamers to communicate. But over the past year, it has outgrown its origin story and become the default place where influencers, YouTubers, Instagram meme accounts, and anyone with an audience can connect with their community.
So, the hottest chat app for teens is Google Docs. ‘As more and more laptops find their way into middle and high schools, educators are using Google Docs to do collaborative exercises and help students follow along with the lesson plan. The students, however, are using it to organise running conversations behind teachers’ backs.’
Virgin Galactic releases some amazing footage of its second spaceflight. The VSS Unity reached an altitude of 55.87 miles.
Mercedes tells the story of Bertha Benz and ‘The Journey That Changed Everything’.
A completely desiccated desert plant is rehydrated and the effect is incredible, and here – photographer captures a shot of two sharks caught inside a glassy wave. And finally, a woman sets up a tiny photo booth to capture birds eating in her backyard.
Latest Blog Posts
- The End of Reputations? – Marketing in a world of distrust and misinformation
8th June 2018
It is human nature to look for reassurance in a rapidly changing world that is replete with uncertainty and inconsistency. In a search for certainty we sift through increasingly large amounts of information and as the alternatives increase, we need better reputational guidance than we have ever had before.
- The implications of voice tech for marketers, from brand to customer service
25th April 2018
Though it’s a few weeks since South by Southwest, here are a few thoughts distilled from some sessions I attended in Austin, including — I’ve Got No Screens: Internet’s Screenless Future and A Conversational Future: Making Technology Adapt To Us.
- Stories from SxSW 2018
10th April 2018
I WAS LUCKY ENOUGH to attend SxSW this year and (due to other work commitments, slightly later than planned) would once again like to share a personal perspective on this show — some of what I saw and what I have taken away.
A long piece this, but you can see the separate sessions listed directly below, in case you want to dive in….
- New Year Discoveries in Borough Market . A Street Wisdom Adventure
12th Jan 2018
Hosting the second, ‘New Year, New You’ Street Wisdom Walk in Borough Market on Friday 12th Jan, I was joined by a fabulous group of six, who brought along a really wonderful range of questions.